Founded by Cristiano Acconci, CR15 is a consultancy that bridges product strategy, business transformation, and iGaming expertise to help organizations thrive in the AI era.

Founder & Principal Consultant
Cristiano Acconci is a product strategist and multi-venture founder with over 17 years of experience leading digital businesses in the iGaming and technology sectors.
His career spans co-founding WhoScored.com (growing it to 4M+ monthly users), scaling Clickout Media across 12 product teams and 20+ global sites, and launching innovative ventures like the Mystery Box Project.
Today, through CR15, Cristiano helps legacy teams adapt to the AI era, builds high-margin scalable products, and bridges the gap between operators, affiliates, and technology innovation in iGaming.
A track record of building, scaling, and transforming digital products
Leading digital businesses in iGaming, sports data, and e-commerce
Co-founded and scaled WhoScored.com to millions of monthly active users
Scaled Clickout Media across multiple verticals and 20+ global sites
Launched and led multiple successful ventures across different industries
Three core principles that guide every engagement
Every strategy is data-driven, every product decision is user-led, and every transformation is measurable. We focus on what moves the needle, not what sounds impressive.
The AI era demands rapid evolution. We help teams build systems that can pivot quickly, integrate new technologies seamlessly, and stay ahead of market shifts.
Complex problems require clear solutions. We cut through the noise, simplify the path forward, and ensure every stakeholder understands the why, what, and how.
17+ years navigating operators, affiliates, and tech innovation in one of the world's most competitive industries.
Built and scaled products from zero to millions of users, with a focus on sustainable growth and profitability.
Helping legacy teams integrate AI frameworks and modern architectures without disrupting existing operations.
Not just strategy decks—we roll up our sleeves and work alongside your team to execute and deliver results.